Hong Kong – Walking
Hong Kong – Cycling
Hong Kong – Running
Hong Kong – Vehicular Transport
Creators of the GH plugin Rabbit Morphocode have used Humanco Inc’s app Human to describe circulation patterns in 30 cities worldwide. The circulation is broken down by vehicle, giving interesting analysis about how people move through different metropolises. The imagery is remarkably beautiful and insightful… I would not have expected for Montreal to be #2 on this list for car traffic.
Edit: I incorrectly reported Human as having been created by Morphocode, it was created by Humanco Inc. Thanks @morphocode!
I posted about Heavy and PublicAdCampaign collaboration Re+Public a few months ago, now they’ve released the beta for their app NO AD and are planning on launching an augmented reality art campaign in the NYC subways in September.
With the nascent AR hardware like Google Glass, Vuzix, and the recently acquired by Microsoft Osterhout becoming more prevalent, strategies for integration of the digital into the virtual will become more relevant and pervasive. Re+Public’s approach of replacing gaudy advertisement with curated art is a provocation at the moment, but what happens to advertising if you can program your Corning Automotive Windshield to replace every billboard with a Stephen Glassman Greenboard? It’s a little simplistic to expect a seven billon dollar industry to simply cave, but what would be the outdoor advertising’s response to their version of TiVo? How do you do product placement in the physical world?